Privacy Policy
Frontline Generacs (“Frontline Generacs,” “Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information of all users of our website, online tools, and generator-related services across South and Central Texas (the “Service” or “Services”). This Privacy Policy (“Policy”) explains how we collect, use, share, disclose, and safeguard your information when you visit or interact with our website (the “Site”).
Please read this Policy carefully to understand how we handle your personal data. By using our Site, you agree to the terms described here. If you do not agree with this Policy, you should immediately discontinue using our Site. Your limited use of our Site solely to review this Policy does not constitute acceptance unless you continue to use our Site.
information we collect
Frontline Generacs may collect several categories of information to help us deliver, support, and improve our generator services throughout South and Central Texas. The information we collect includes, but is not limited to, the following:
Personal Identifiable Information (PII)
Information that identifies, relates to, or can reasonably be associated with an individual, such as:
- Full name
- Phone number (mobile or landline)
- Email address
- Home or service property address
- Billing or payment information (if applicable)
- Preferred contact method
- Appointment or service request details
- Social media profile information (if voluntarily provided or publicly visible)
Technical and Device Information
Automatically collected data about the equipment you use to access our Site, including:
- IP address
- Device type, model, and identifiers
- Operating system and browser type
- Language preferences
- Date, time, and duration of visits
- Geolocation data (approximate, based on IP)
Website Usage Data
Behavioral data collected to improve performance and user experience:
- Pages viewed and time spent on each page
- Click behavior, scroll depth, and navigation paths
- Referring websites or search terms
- Interactions with forms, buttons, or tools
- Bounce rate and session duration
Communications & Submission Data
Information you send directly to us, including:
- Messages submitted through contact forms
- Quotes or consultation requests
- Feedback, reviews, or testimonials
- Emails, SMS messages, or chat communications
- Phone call details (time, duration, caller ID)
- Uploads or attachments (permitted files only)
Marketing & Engagement Data
Information related to how you respond to our marketing content:
- Email open rates and link clicks
- Advertising engagement
- Response to promotions or campaigns
- Public comments or interactions on social media
Cookie, Pixel, and Tracking Data
Collected through online tracking tools to enhance functionality, security, analytics, and advertising:
- Cookie identifiers
- Pixel tags and beacons activity
- Heatmap analytics
- Session replay tools (if used)
- Third-party advertising network data
Publicly Available Information
Information accessible through:
- Social media platforms
- Online directories
- Public records
- Public customer reviews
how we collect information
Frontline Generacs gathers information through multiple channels to ensure smooth service delivery, user experience enhancement, and essential business operations. We may collect information through the following methods:
Directly From You
We collect information when you voluntarily provide it. This includes:
- Filling out inquiry or contact forms on our Site
- Requesting service, inspection, or generator installation quotes
- Scheduling maintenance or repair appointments
- Subscribing to newsletters or promotional emails
- Participating in surveys or feedback submissions
- Communicating with us via email, SMS, phone, or live chat
- Engaging with us on social media platforms (Facebook, Instagram, etc.)
Automatically Through Website & Device Technology
Our Site uses various automated technologies to collect information without requiring active input. This includes:
Cookies
Small data files stored on your browser to:
- Remember preferences
- Maintain login sessions
- Improve website loading and performance
- Support analytics and advertising
Tracking Pixels & Tags
Tiny images or code snippets used to:
- Measure website traffic
- Track marketing performance
- Identify returning visitors
- Deliver targeted advertisements
Analytics Tools
Including but not limited to:
- Google Analytics
- Meta (Facebook) Pixel
These tools collect: - Behavior patterns
- User journey data
- Conversion tracking
- Aggregate demographic insights
Server Logs
Our hosting environment automatically logs:
- IP addresses
- Device and browser info
- Error reports
- System diagnostics
Through Third-Party Service Providers
We may collect or receive information from:
- Marketing platforms
- Online advertising networks
- Payment processors
- Customer relationship management (CRM) systems
- Email marketing software
- Review platforms
These partners help us analyze performance, deliver ads, operate the Site, and maintain customer records.
Through Social Media and Connected Accounts
If you interact with our social media content or choose to link your social media accounts, we may collect:
- Public profile details
- Comments, likes, and messages
- Shared posts or mentions of our Company
Through Public and External Sources
We may gather general information from:
- Public business directories
- Public government databases
- Customer review websites
- Industry platforms
How We Use The information collected
Frontline Generacs uses the personal, technical, and behavioral information collected for a variety of operational, service-related, and administrative purposes. These uses help us deliver reliable generator services throughout South and Central Texas, enhance your experience on our Site, and communicate effectively with our customers.
Providing and Improving Our Services
We use your information to:
- Schedule generator installations, repairs, maintenance, or consultations.
- Deliver project updates, appointment confirmations, and service reminders.
- Provide customer support and respond to questions, requests, or troubleshooting needs.
- Maintain accurate records for warranties, service histories, and product registrations.
- Improve the functionality, speed, and performance of our Site and digital tools.
Communication and Customer Engagement
We may use your contact information to:
- Reply to emails, calls, form submissions, and quote requests.
- Provide updates about your active service requests.
- Send service recommendations based on your generator usage or past services.
- Deliver newsletters, promotions, safety tips, or seasonal service notifications (you may opt out anytime).
Site Analytics and Performance Monitoring
We use tracking technologies and analytics platforms to:
- Understand how visitors use our Site.
- Identify popular pages, search patterns, and interaction behaviors.
- Troubleshoot technical issues and enhance website navigation.
- Evaluate how advertising or promotions perform.
- Improve content layout, service descriptions, and user flow.
Personalized Marketing & Advertising
We may use your information to
- Show ads on third-party websites and social media platforms related to generator services, maintenance, or storm preparation.
- Build customer audiences for targeted promotions or seasonal offers.
- Measure ad relevance, frequency, and performance.
- Personalize marketing messages based on your location, interests, or previous interactions with our website.
Digital advertising may use
- Cookies
- Tracking pixels
- Hashed (non-identifiable) email addresses
- Device identifiers
You may opt out of marketing emails anytime, and some advertising networks allow you to opt out of behavior-based targeting.
Business Operations & Internal Use
We may use the collected information to:
- Analyze operational performance and service demand.
- Improve training, customer service processes, and response times.
- Develop new service features or website tools.
- Ensure compliance with applicable laws and industry standards.
how we share your information
Frontline Generacs does not sell your personal information. However, we may share your data with trusted third parties when necessary to operate our business, deliver services, or comply with legal requirements.
Legal, Safety, and Compliance Requirements
We may disclose your information if legally required or if necessary to:
- Comply with federal, state, or local laws
- Respond to court orders or lawful government inquiries
- Assist with fraud prevention, cybersecurity issues, or risk management
- Protect the rights, property, safety, or security of our company, customers, employees, or the public
This includes sharing information with law enforcement when appropriate.
Advertising & Analytics Sharing
We may share anonymized or aggregated technical data with:
- Ad networks
- Analytics partners
- Marketing platforms
This information may include:
- IP address data
- Browsing behavior
- Session duration
- Device identifiers
- Hashed emails (non-readable)
These partners use the information to help deliver ads, measure effectiveness, and identify general trends.
Your personal information may be transferred along with business assets. If such a transfer occurs, we will ensure the new entity continues to protect your data under terms consistent with this Policy.
With Your Consent
In certain cases, we may share personal information only when you explicitly authorize it, such as:
- Sharing reviews or testimonials
- Coordinating with warranty providers
- Connecting with third-party financing companies (only if you request it)
Cookies and Tracking Technologies
Our Site uses both session-based and persistent cookies to support key functions such as:
- User authentication
- Website navigation
- Remembering preferences
- Understanding user behavior
- Improving performance
- Supporting marketing and advertising campaigns
You can disable or delete cookies through your browser settings; however, some Site features may not work properly without them. More details can be found in our Cookie Policy.
Your Rights and Choices
You have several rights regarding your personal information, including the ability to:
- Request access to the information we hold
- Request corrections or updates
- Request deletion of your data, unless retention is legally required
- Opt out of receiving promotional emails
- Adjust browser settings to control cookie usage
- Request clarification about how your data is used and stored
To exercise these rights, contact us using the information provided at the bottom of this Policy.
Data Retention
We retain personal information only as long as necessary for the purposes outlined in this Policy. This includes:
- Fulfilling service requests
- Meeting legal or regulatory obligations
- Maintaining accurate business and financial records
- Resolving disputes
- Enforcing policies
Technical and analytics data may be retained longer for internal improvement, security, and website performance monitoring.
Data Security
We use reasonable administrative, technical, and physical safeguards to protect your data from unauthorized access, alteration, or disclosure. These safeguards include secure servers, encryption tools, access controls, and monitoring systems. However, no internet-based technology is completely secure. While we aim to protect your information, we cannot guarantee absolute security.
Children’s Privacy
Our Site and services are intended for adults and individuals over the age of 13. We do not knowingly collect personal information from children under 13. If a parent or guardian becomes aware that a child has provided us with information, they should contact us immediately so we can remove the data.
Third-Party Links
Our Site may contain links to third-party websites, advertisements, or resources. These external websites operate independently and may have their own privacy practices. We are not responsible for the content or privacy policies of any third-party site. We recommend reviewing their policies before providing personal information.
Changes to This Policy
Frontline Generacs may update or revise this Privacy Policy as our services evolve, legal requirements change, or new technologies become available. We may also notify users through email, website banners, or service announcements if updates materially affect how personal information is used.
Your continued use of the Site after changes are posted indicates your acceptance of the updated Policy. We encourage you to review this Policy periodically to stay informed about how we protect your information.
contact us
If you have any questions, concerns, or requests related to this Privacy Policy or the way Frontline Generacs handles your personal information, you can reach us at any time. We are committed to responding promptly and ensuring your inquiries are handled with transparency and care.
Frontline Generacs
South & Central Texas
Email: support@frontlinegeneracs.com
